“Eat with a King” Promotion Receives Over Nine Hundred Entrants
Sacramento, CA – Jimboy’s Tacos, a fast-casual American-style Mexican food restaurant chain, and sponsor of the Sacramento Kings, is delighted to announce the winner of the “Eat With a King” promotion. Bridget Burell won the drawing and will be joining Sacramento Kings player Ben McLemore at Jimboy’s Tacos on Thursday, April 10, 2014 at 6 pm.
Burell ‘s name was drawn among over nine hundred entrants, and will have the opportunity to invite nine of her friends to join her for dinner at the Jimboy’s Tacos located at 5551 Franklin Blvd., Sacramento, California.
“The response to this promotion was amazing, and we hope Ms. Burell and her friends have a wonderful time with Ben McLemore,” said Jimboy’s Tacos CEO Karen Freeman. “This was an exciting contest, and we’re so happy for her.”
About Jimboy’s Tacos
Jimboy’s Tacos recently partnered with real estate company, The Krrish Group, to bring Jimboy’s Tacos to India. The Krrish Group, as Master Franchisee of Jimboy’s Tacos, will launch the multi-store opening in India later this year. The first restaurant is slated to open in September 2014, with 7-10 more restaurants opening in the next two years.
Established in 1954, Jimboy’s Tacos had humble beginnings, debuting in a pop-up trailer on Kings Beach in Tahoe, California. Traffic picked up, fueled by positive word-of-mouth, and a trailer developed into almost 40 locations throughout the Sacramento and Tahoe areas.
In 2012, the brand revealed that it would remodel all of its nearly 40 restaurants to an adventure-themed prototype by the end of 2016. The adventure aspect reinforces the chains branding efforts around a fun, entertaining place to eat than its previous incarnation. The American-style Mexican food restaurant chain will continue to focus on the food, using fresh, natural premium ingredients, and preparing everything fresh daily.
Dina Guillen, Marketing Director
Jimboy’s North America