Jimboy’s Tacos “Makes a Muscle” in LA, First Time in 60 Years!

Los Angeles, CA –   Jimboy’s Tacos and The Muscular Dystrophy Association are proud to bring Jimboy’s legendary tacos and awareness of the MDA and the “Make a Muscle Campaign” at two exciting events this week in conjunction with the West Coast Franchise Expo.

“The MDA is close to our hearts and has become a part of our Jimboy’s Tacos family.   Over the years, we have gotten to visit and benefit from the wonderful relationships these children bring into our lives.  The MDA is dedicated to finding treatments and cures for muscular dystrophy and we at Jimboy’s Tacos are proud to play a part in bringing attention and support to the people who live day-today with muscle disease” said Karen Knudson-Freeman, President and CEO of Jimboy’s Tacos.

The Jimboy’s Tacos food truck will travel to two locations in the Greater Los Angeles area and serve a select menu as part of these fundraisers.  This is a non-profit event to introduce our Jimboy’s signature taco with proceeds directly benefiting the MDA and their kids, which is an extension of the “make a muscle” campaign.

MDA_header

The first fundraiser will be held on Thursday, October 23, from 5 pm to 9pm, in Anaheim, California at Noble Ale Works, located at 1621 S. Sinclair Street, Anaheim.  The second fundraiser will be held on Saturday, October 25, from 5 pm to 9 pm in Fullerton, California at the Bootlegger Brewery located at 130 S. Highland Ave, Fullerton.

“This is the first time Jimboy’s Tacos has ever been in the Greater Los Angeles area, and we have a lot of Jimboy’s Tacos fans in Southern California, so we encourage all of them to come out and help us support this great cause,” said Knudson-Freeman.

About Jimboy’s Tacos

Established in 1954, Jimboy’s Tacos is celebrating its 60th year in 2014.  Jimboy’s Tacos had humble beginnings, debuting in a trailer on Kings Beach in Tahoe, California.  Traffic picked up, fueled by positive word-of-mouth, and the trailer developed into almost 40 locations throughout the Sacramento and Reno areas.

In 2012, the brand revealed that it would remodel all of its nearly 40 restaurants to an adventure-themed prototype by the end of 2016.  The adventure aspect reinforces the chains branding efforts around a fun, entertaining place to eat.  Jimboy’s Tacos will continue to focus on the food, using fresh, natural premium ingredients, and preparing everything fresh daily.